Thursday 20 February 2014

5 web design tips to increase conversion rate


A well known saying is “Presentation is the whole lot”, this proverb is best in case of webs designing. After all the purpose of web designing is to attract visitors to your website and convince them to take further action that can vary in different cases e. g make  a purchase of your product, join your community, get your business services etc. Business success depends a lot on these website conversions. It’s natural that every business owner wants to turn website visitors to potential customers. If your website is getting a huge pile of traffic but you are not getting any response from visitors i.e. conversion rate is not improving then it means there must b something wrong with your web design that is going against your efforts to increase conversion rate. Such websites may have simple problems with design and by working on some basic guidelines you can observe a definite positive change in conversion rate at a minimal expense that will in return boost your business.
  • Use updated web design
There’s always some latest trend or emerging techniques that allows designers to improve website design. If your website is based on an outdated web technology likes 3 to 5 years old design then it’s time to enhance your web design with some latest tools. And never shy to update your company logo to give it a more modern look. Research has revealed that organizations can realize amazingly increased conversion rate with a shift to a new website design. 
  • Use Perfect & unique images
Now people want to experience websites rather than just browsing. Adding gorgeous and relevant images not only enhances user experience but also raises chances of higher conversion and let you better connect with target audience. Try to use unique images of your business on your website that doesn’t seem ordinary. Audience is always interested in themselves rather in your company or product. Ultimately it’s ‘me’ factor that does the magic. Make your visitors realize that they are on right track. Perfect the image choosing art in order to get a higher conversion rate.
  •  Use attractive headlines
Headlines have a great impact because of two reasons; to gain visitors attention to content and for SEO point of view as well. Weak headlines never draw user attention and fail to engage them. Try to test different headlines and configure out the most important one. Always use short ones comprising your main keywords and appealing your target market. Studies have shown that a good choice of headings can boost conversion rate as much as 30 percent.
  • Keep it simple
Simple and appealing web designs play a key role in enhancing conversion rate. Visitor wants stay on pages offering quick navigations with limited page options and interesting content. If page is too much saturated with the hell of irrelevant stuff people will click off it as quickly as possible. Simple designs also have a lot of other benefits like; they require small bandwidth, easy to design and maintain. A simple web design can improve conversion rate up-to 2o percent.
  • Identify Your USP
One of the most important points is to know about your Unique Selling Point (USP) that eventually stands you apart from your competitors. Visitor can easily navigate on web to have best options for his choice and you will have to offer something different to convince him why should he buy your services or product. USPs can be numerous like excellent customer services, extremely low rates, free delivery, customer support and a lot more. Tell your visitor about yours that will eventually result in an increased conversion rate.
Another great one is to add consumer reviews on your website. It will not only beneficial for increasing conversion rate but will also have a great impact on your website SEO.

Tuesday 11 February 2014

Changing Nature regarding Interface of web Design



Trends of new technology as well as fashions tend to be fascinating factors. In observation they will always glimpse clear, but wanting to forecast these individuals requires combining information, gut instinct and fortune. If you will be able to correctly predict where factors are transferring, and you are ready to back yourself, then you will be able to position for the future.

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Will 2014 start to see the release of the Apple watch or another Apple product? Who is aware? What we do know for sure is that will interfaces are on the verge of propagates such as mad for the reason that Internet regarding things builds up. We could expect to find out a continuing rise regarding devices heading for past just cell screens. Interface designing is unlikely to have major specifications changes in the upcoming season, but stay tuned over time. We expect a new sometime soon where interface designers will be thinking about how precisely their internet site or application connects with a new array of interfaces as well as displays.
Meanwhile the tasks of website designers continue to formulate organically into a broader and deeper pair of disciplines. Almost all of the change within the last few years has been the increasing incredible importance of user experience related disciplines along with the steady deepening regarding front-end architectural into a more and more full-blooded designer role. But we do think we are likewise seeing the beginning of more data-driven pattern.

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As the actual toolings from companies improve, so will the actual demand intended for decisions being made backed by data. Designers naturally mix examination and data with gut instinct and creativeness. So we do think we will see a growing development in 2014 regarding thought authority pieces about how precisely we incorporate the use of data to accomplish better interface designing and user experience work.

Friday 7 February 2014

Web Development Services and Strategies


Web development services have grown to be a rage currently as nearly all business wants to experience a website to utilize the growing strain of online viewers. However, in terms of web development, cutting costs would possibly not always be the best option. There can be nothing drastically wrong in search of cheap web development solutions but you must not compromise about quality in your quest to eliminate cost.

The service of Web development incorporates each and every area of developing websites. It could include web design (graphic / logo design, HTML, XHTML, CSS, simplicity and semantics), server management, programming, marketing, content operations, testing along with deployment products and services. Additionally, back-end function like server management and programming can also be an element of our web development solutions. It’s an activity of integration of code straight into design along with thorough research & assessment to offer a bundled customized web Application Options that matches to meet your needs.

A web strategy is really a long expression strategic enterprise plan indicating how you can create and experience a company’s on the net presence pursuing the enterprise development method. Depending for the business maturity, immediate needs, and long-term objectives, the process should deliver different benefits. E. g. if the business is only beginning to tap into your online space, then the internet strategy process will outline the way the business need to position by itself online, what on the net media it should use to help spread the message, how need to it contact the customers, what products should the idea provide on the net, what the actual supporting infrastructure for your online operation ought to be in position. A web strategy is established by an experienced business skilled, the web strategist, who is knowledgeable inside online trends, business, style, user expertise and technological know-how concept along with principles. 
Whenever you customize the development services of a website for ones legal enterprise, you would require the specific and dexterous by using technologies that is included in PHP, AJAX, MySQL, CSS, HTML along with JavaScript. You will have specific characteristic through which you may see who're subscribing in your services, manage the actual sponsored advertisements and also keep the tab for the subscription obligations. Tailoring most of these services will put an individual at an edge regarding your business.